| When evaluating a Home Business
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| | Ø There are pills, potions, ointments,
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| Opportunity, what criteria should a wise
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| | capsules.
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| person use? There are literally thousands
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| | Ø There are prepaid legal, telephone
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| of home based businesses in America. How
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| | ideas, vacations, candles, cookware,
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| can a wise person select? We hear every
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| | advertising, and every conceivable
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| day, "I have tried a home based business
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| | consumer product.
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| (or network marketing business) and it
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| | Ø One of the most convenient products
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| did not work". Why did it not work???
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| | and easily consumed by people of all ages
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| Unfortunately most people do not apply
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| | is fruit in liquid form.
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| sound principles in the selection of a
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| | 4.) In most traditional businesses income
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| business--and most who want a better life
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| | is based on experience, longevity,
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| by operating their own business have
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| | seniority, position.
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| little or no business experience. An
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| | Ø The owner or president of their own
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| Independent Business Owner must realize
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| | company works the hardest as he/she has
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| the importance of self improvement
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| | the most to gain.
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| towards the success of their business.
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| | Ø Employees usually do not have the same
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| They should invest in their own home
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| | devotion.
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| business, but not left to build and
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| | Ø J. Paul Getty a billionaire said he
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| manage it alone. So how should a wise
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| | would rather have 1% of 100 people's
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| person evaluate and select the right
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| | efforts than 100% of his own. Why?
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| business?
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| | Leverage!
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| Let me suggest the business matrix that
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| | Ø A compensation plan must provide for
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| many of us have used to find the best
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| | leverage. If you are the owner of a
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| home business opportunity.
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| | business and hire one employee you now
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| 1.) The business must be in an expanding
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| | leverage your income--you also leverage
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| market industry.
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| | your personnel problems. A real estate
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| 2.) It must have a unique product.
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| | broker contracts with real estate agents
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| 3.) The product must be easily
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| | and both benefit from the sale of real
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| consumable.
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| | estate--but only the broker is leveraged.
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| 4.) The compensation plan must be
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| | Ø In most network marketing businesses
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| formulated as leveraged.
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| | income is based on leverage. You make
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| 5.) Impeccable experienced management
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| | more money as your partners success
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| team.
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| | increases, with your guidance and
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| 6.) Training and support are essential
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| | support.
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| for self and professional improvement.
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| | 5.) The management team must have
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| .
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| | extensive specific experience in the area
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| 1.) What is the number one expanding
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| | they are leading.
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| market industry in America today?
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| | Often the management of hospitals are
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| Health Care. It is not the oil industry,
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| | medical doctors, most are devoid of
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| the auto industry, real estate or
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| | management experience. This is too often
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| manufacturing industries. The reason it
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| | the case in traditional businesses. The
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| is health care is obvious:
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| | management are family members, or
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| Ø People in America are so over
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| | politically selected, or the one with the
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| medicated, each desirous of immediate
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| | greater financial influence and not in
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| health results.
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| | the field of personal experience.
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| Ø The baby boomers (born between
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| | 6.) Leadership must have a hand in
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| 1946-1964) at the leading edge are now
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| | supporting their partners byrecommending
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| entering their 50's, and desire a
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| | self-improvement and professional
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| healthier, more active life as they grow
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| | development training. This can be
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| older.
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| | accomplished through books, DVD's, CD's,
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| Ø Every 7 seconds someone in America
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| | online webinars, conference calls, events
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| turns 50 and this will continue for the
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| | and seminars. Leadership gets rewarded
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| next 18 years.
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| | financially when they participate in
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| Ø These baby boomers consist of 1/3 of
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| | their partners' success to grow towards
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| our population.
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| | higher ranks and levels by improving
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| Ø There are many start-up companies in
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| | their skills through the various
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| the past 2 years with products claiming
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| | available resources.
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| to be in the health care industry and
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| | Now look at the home business opportunity
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| even more mature companies trying to
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| | you are considering and evaluate it on
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| compete in this industry.
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| | the above 6 principles. It should meet
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| 2.) The company must have a unique
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| | every one. There are very few other home
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| product with efficacy. Not just a product
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| | business opportunities that do meet these
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| in the health care arena:
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| | criteria. Just realize this journey can
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| Ø It is a product that cannot be
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| | take years to achieve. Set your goals and
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| obtained in or through any other channel
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| | work towards achieving them, and don't
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| such as retail stores or eBay.
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| | give up! The right Network Marketing
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| Ø It is a product that is dissimilar to
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| | Business should be the vehicle that can
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| all others.
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| | take you to financial orbit with great
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| Ø It is a product that provides to the
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| | satisfaction!
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| consumer what they want.
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| | Information for the above article was
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| Ø It is a product whereby the consumer
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| | provided by my partner Jim Moore, Ph.D.,
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| must return to the same source each time.
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| | Independent Distributor (Retired
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| Ø It is a product where its company can
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| | Professor of Business at Denver
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| prove its efficacy.
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| | University, retired Brigadier General,
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| 3.) The product must be consumable in a
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| | Chaplain for US Military, and father of
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| convenient form:
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| | five.
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