| We talk to dozens of sales and marketing | | | | completely different. Clearly it's difficult |
| candidates every month as we perform | | | | to help somebody look for a job in a large |
| executive searches for top technology | | | | company if all they've done is work for small |
| manufacturing companies in the Pacific | | | | businesses in the past, or vise versa. So |
| Northwest. As we talk to these individuals | | | | make sure to define the size of the company |
| there are a few things that we see that | | | | as a key parameter.Also, do you want business |
| candidates can do to improve their chances as | | | | to business sales and marketing or business |
| they're out networking and interviewing for | | | | to consumer? It's important to articulate the |
| job opportunities.The first idea I'm going to | | | | selling channels and end users for the |
| talk about is "knowing what you're looking | | | | products or services of the company that |
| for". Everybody wants to help a potential | | | | you'd like to work with.What sort of sales |
| candidate with their networking and to | | | | and marketing channels should your target |
| improve their job search possibilities. But | | | | employer have? Direct, or indirect? Is your |
| frequently, when people come to me looking | | | | experience in direct sales and direct |
| for a job, they aren't able to clearly | | | | marketing to end users, or is your experience |
| articulate what it is they love to do and | | | | working through third party channel partners |
| what it is they're looking to do. In other | | | | and resellers? Finally, what sort of growth |
| words, they really haven't developed a clear | | | | opportunity are you looking for, and what are |
| understanding and profile of what it is that | | | | your long term goals?These are all the kinds |
| they're looking for in their next job, and as | | | | of things that are very important for you to |
| a result of that, it's more difficult for | | | | think through before you start your job |
| people like me to help them, to get them what | | | | search. If you do this first, you'll find |
| they want.So, if you're a top sales and | | | | that the job will be a lot easier. Why? |
| marketing candidate and you're looking for a | | | | Because individuals who you contact will know |
| new position, before you even start to talk | | | | exactly what you're looking for and it will |
| to people who you think might be able to help | | | | give them a clear idea of who they can send |
| you, take some time to focus on developing a | | | | you to, and what kinds of opportunities they |
| clear profile of the exact job that you would | | | | should be thinking about on your |
| like to have, or the exact types of jobs that | | | | behalf.Candidates who come to me with no |
| you would like to consider. You will find | | | | clear understanding of where they're going |
| that your networking will become a lot more | | | | and what they want are candidates that I |
| productive, because people who you meet will | | | | can't very easily help. Candidates that |
| have a clear sense of how to help you.It's | | | | have a clearly articulated understanding of |
| real easy to do this. Take out a clean sheet | | | | where they're going and what they want are |
| of paper and write out a clear set of | | | | the ones that I can send to the right people. |
| parameters about the kind of job that you'd | | | | So, if you're interested in getting help |
| like to have. What sort of position should it | | | | from others, remember they want to help you, |
| be? Is it a VP or Director level? An | | | | but you need to help them to help you by |
| individual contributor position? Do you want | | | | clearly articulating what it is that you're |
| to manage people or do you want to work as a | | | | looking for.Cube Management helps companies |
| lead salesperson? Which industries are you | | | | accelerate their sales, by providing the |
| interested in, and how do they map to your | | | | Sales & Marketing talent they need to grow |
| previous experience? It's very important for | | | | their business. Cube is a leading recruiting |
| you to be able to show how the industries | | | | and consulting partner to mid-market and |
| that you want to work in relate to the | | | | emerging growth companies in the technology, |
| industries where you already have experience. | | | | manufacturing, healthcare and business |
| If not, then you'll need to focus on your | | | | service sectors. We work across the spectrum |
| transferable skills.Always prepare a clear | | | | of Sales, Marketing and Business Development, |
| profile of the kind of company that you're | | | | providing holistic solutions that drive |
| looking for, both in terms of size and | | | | revenue and profit success. Cube Management |
| culture. Do you want to work for a big | | | | combines Strategy, Process and People, to |
| company? Or do you want to work for a | | | | produce great results. Download the Cube |
| smaller, start-up or entrepreneurial-oriented | | | | Management Recruiting Guide and the Cube |
| business. Those two environments are | | | | Management Inside Sales Guide. |